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MOBGEN is a leading mobile solutions specialist. We help our clients to become more efficient, customer oriented and competitive by making the best possible use of the mobile channel, in the B2B, B2E and B2C space. Our expertise and working methods combining mobile strategy, technology and design have won numerous awards including a Red Dot Best of the Best Award, a Webby Honoree, a SAN (Integrated Marketing) Award, the Dutch Interactive Award, Mobile Media & Marketing Award and mobile FWA awards. At MOBGEN we live and breathe mobile.


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The work we do at MOBGEN has received outstanding recognition from the industry including Red Dot Best of the Best Award, The Webby Awards, DIA, MMMA, Red Herring Top 100, FWA, Accent Awards, European Business Awards and FD Gazellen.

MOBGEN:Lab is the research division of MOBGEN, set up to investigate disruptive innovation with a focus on mobile technology and interface. We have the ambitious aim to identify and map the trends across the design industry that will create changes in the way we interact with brands, products and places.

As MOBGEN we are experts in the fields of mobile strategy, creativity and technology, and we bring this expertise to bear on all our projects. Leading the way globally with our investigations and designs regarding the future of technology applications and interfaces is vital – we want to push the boundaries, to be the visionaries not the followers.

MOBGEN:Lab was created to focus on innovation, and to apply a structure and measurable output to our investigations. In conjunction with thesis students from TU Delft and HK Utrecht, MOBGEN:Lab is running research projects and building proof-of-concept products to test these innovations.

Through the MOBGEN:Lab blog we want to share our ideas, insights, knowledge and expertise about what excites us in the mobile design, development and strategy world.

26 Nov

How performance monitoring can benefit your business


Creating high performing apps, engaging your customers and making smarter business decisions are just a few factors that can lead your company to success. How you monitor the performance of an app is paramount and keeps you in the control tower. We’ve asked Luca Temperini, Team Lead Web... Read more
23 Nov

IKEA’s Think Outside The Cubicle


From Friday 20th to Sunday 22nd, IKEA hosted a 48-hour hackathon in its Concept Center in Delft. During the hackathon “Think Outside The Cubicle”, attendees needed to brainstorm in teams, develop and bring their ideas to life. Participants were asked to inspire each other with innovative... Read more
10 Nov

MOBGEN at Big Android BBQ 2015: “How to improve the quality of projects with Android’s Gradle”


Google has long been introducing new tools for developers, in order to make the applications testable and allow them to work with continuous delivery systems. One of those tools Google introduced was Gradle for Android: an open source build automation system that merges the concepts of Apache Ant... Read more