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MobGen. Mobile Strategy, Creativity & Technology

about MobGen

About MobGen

MobGen is a leading mobile solution company and an awarded mobile User-Interface (UI) design-specialist. We offer the following services: strategy, solution-architecture, concept development, UI-design, mobile platform development (native, hybrid, HTML5, etc.), UX testing, system integration, QA, project management, deployment and m-advertising.

MobGen works, among others, for Shell International, ABN AMRO, DNB / The Dutch National Bank, KPMG, Autotrack.nl, Jumbo Supermarkets, Aegon, Uniekaas, General Motors, Heinz, NIBE-SVV, Van Lanschot Bankiers, Redevco, DirckIII, Bavaria and Vimpelcom.

Awards

MobGen won a SAN (Integrated Marketing) 2011 Award, the Dutch Interactive Award 2012 and the Mobile Media & Marketing Award 2012.

Management Team

Ron Vrijmoet | Managing partner

Ron Vrijmoet is co-founder and Managing Partner of MobGen. Prior to the launch of MobGen in January 2009, Ron Vrijmoet was Chief Operating Officer Europe for JWT/WPP, one of the world largest marketing services firms.

Prior to the COO role, Ron worked internationally for WPP in Asia, London, Copenhagen and Frankfurt on the marketing & communication activities of international brands like Unilever, Vodafone, Kraft, Shell and Bosch.

Ruud de Back | Managing partner

Ruud de Back has a master degree in economics, beginning his career with 5 years in management consultancy then moving into the multi-media industry as an entrepreneur around 10 years ago.

He has founded and managed several companies in the mobile, internet and creative marketing space. Currently Ruud is the managing partner of www.TOHARU-ventures.com - a shareholder in MOBGEN. He is also actively involved in the business development of Mobgen.

Richard Olyerhoek | Head of IT

Richard Olyerhoek is an experienced project manager, having worked in the IT and Telecommunications industry for more than 7 years. After being closely involved with the start-up of MobGen, Richard became CTO of this company. Previously Richard was a CTO at Sportdreams, responsible for creating, developing and publishing online fantasy games for companies such as Telegraaf, Hyves, RTL, Voetbal International, Singtel and MundoDeportivo. Richard holds a degree in Information and Communication Technology.

Nick Mueller | Creative Director

Nick Mueller is Australian born and bred, with a degree in Entrepreneurial Design and over a decade of experience in developing interactive campaigns for brands such as Coke, Lexus, Mainland, SingTel, Vodafone, Telstra and NAB, as well as supporting digital development for TV channels 10, 7 and the Foxtel network. He has the distinction of creating the first mobile content to be downloaded in Australia (as Creative Director of BlueSkyFrog, the original mobile service portal), going on to work with a number of digital- and mobile-centric creative agencies including 6 years with Legion Interactive in Sydney. In 2007 he moved to Amsterdam to take up the Creative Director role for the Triscreen Media Group.

As MobGen's Creative Director Nick manages the design | concept team, bridging the gap between creative ideas and technical possibilities. He is working on improving his Dutch...

news & media

Press

PDF MobGen Message December 2013

PDF MobGen Message November 2013

PDF The Ministry of Economy and Industry (Government of Galicia) supports the launch of a leading mobile solution company from the Netherlands

PDF MobGen Message August 2013

PDF MobGen kondigt met trots de opening van een nieuw kantoor aan, MobGen Technology Spain, in A Coruña

PDF Get ready for iOS7

PDF MobGen Message June 2013

PDF Cases voor de Mobile Media & Marketing Awards 2013 kunnen vanaf vandaag worden ingezonden!

PDF De jury voor de Mobile Media & Marketing Awards 2013 is vandaag bekend gemaakt!

PDF ABN AMRO lanceert een Private Banking Research app, nu inclusief Morningstar equity research

PDF MobGen kondigt met trots de opening van een kantoor in Singapore aan

PDF ABN AMRO lanceert door MobGen ontwikkelde nieuwe applicatie, speciaal om de administratie voor ZZP`ers te vereenvoudigen

PDF MobGen lanceert nieuwe iPad applicatie voor VIPinvest van Van Lanschot.

PDF MobGen lanceert nieuw occasion platform voor Opel NL

PDF MobGen launches the 'Who's who' Application

PDF MobGen lanceert nieuwe iPad applicatie en vernieuwde desktop website voor Redevco.

PDF MobGen lanceert "TalkMemory" iPhone, iPad en Android applicaties in zeven nieuwe talen

PDF AutoTrack.nl kiest voor MobGen voor ontwikkeling mobiele website

PDF iOS 6 Coming Soon

PDF MobGen lanceert social media gaming platforms: "Competitie Manager" en "Barclays Premier League Manager".

PDF MobGen Media Message Juni 2012

PDF MobGen ontwikkelt de ABN AMRO Market Insights Applicatie

PDF Vind nu de lekkerste zomerwijnen met de Wijnshaker 2012 app van MobGen & Uitgeverij Unieboek | Het Spectrum

PDF MobGen lanceert de officiële OnsOranje / KNVB EK-applicatie

PDF MobGen & Shell winnaars van zowel Dutch Interactive Awards als Mobile Media & Marketing Awards 2012

PDF MobGen officiële selected supplier Google Get Mobile

PDF Dirck III slijterijen kiest MobGen voor de introductie van een nieuwe online portal

PDF Tjiezi op zoek naar The Voice

PDF MobGen start Media Divisie geleid door Michiel Ebeling

PDF MobGen lanceert INSIDE ENERGY applicatie voor Shell International

PDF Vodafone kiest MobGen voor introductie van "Power to You" mobiel platform

PDF CBRE lanceert een online recruitment platform 'Werken bij CBRE' in samenwerking met MobGen

PDF IAB Netherlands Handbook Mobile Advertising powered by MobGen

PDF Uniekaas lanceert nieuw 'Tjiezi' merk met unieke 'emoticon' campagne

PDF Goudkoorts in zakelijke app-markt

PDF Nederlandse uitgeverij en mobile marketing bureau lanceren wereldwijde book-store voor iPad

PDF MobGen launches new iPad & iPhone app Talk Memory

PDF Uniekaas kiest voor MobGen als online/mobile agency

PDF REDEVCO kiest voor MobGen als online/mobile agency

PDF MobGen develops the Opel pre-launch Opel Ampera iPad campaign

PDF WE Fashion goes mobile with the support of MobGen and TBWA\BEC

PDF MobGen selected for global mobile-marketing assignments for Shell International

PDF EERSTE UITREIKING MOBILE MEDIA & MARKETING AWARDS SUCCES [NL]

PDF MOA kiest voor MobGen als online/mobile agency [NL]

PDF Piccolo Picture Books releases two new picture books: Liesl learns to swim & I really have to go!

PDF MobGen and Dutch publishing house Unieboek | Het Spectrum present: Piccolo Picture Books

PDF Heinz / Amoy appoints MobGen for online & mobile campaign

PDF MobGen launches OnsOranje / Staatsloterij iPhone application and a YouTube Channel

PRESS KIT

Download the Press Kit here

For press inquiries, please contact Ron Vrijmoet.

careers

Careers

We are always looking for great minds to join our awesome team at MobGen. Are you a talented and highly motivated individual? Do you want to work with top tier clients like Shell and Aegon? Send us an e-mail with your motivation, CV and portfolio. We are looking forward to seeing your application! Here are our current vacant positions.

Amsterdam (Netherlands)

A Coruna (Spain)

talk to us

Contact

Our HQ address

MobGen
Marnixstraat 317
1016 TB Amsterdam
The Netherlands

General enquiries

If you have any queries/feedback, please email info@mobgen.com and get in touch with us. You can also reach us at the following number:

+31 20 626 0923


our work

De Waddenfederatie

Region : Netherlands
Sector : Tourism
Campaign name : Waddenapp
Format : iPhone app
Technology : iOS
Timing : Fall 2013

Jumbo

Region : Netherlands
Campaign name : Jumbo Foodmarkt
Format : iPhone / Android app
Technology : iOS / Android
Timing : 2013 - ongoing

Aegon

Region : Worldwide
Campaign name : Investor Relations & Media app
Format : iPhone / iPad / Android app
Technology : iOS / Android
Timing : 2012 - ongoing

Bavaria

Region : The Netherlands
Campaign name : The Compass
Format : iPhone / Android app
Technology : iOS / Android
Timing : 2013 - ongoing

AutoTrack

Region : The Netherlands
Campaign name : AutoTrack mobile site
Format : Mobile site
Technology : HTML5
Timing : February 2013 - ongoing

ABN AMRO

Region : The Netherlands
Campaign name : ZZP Assistent app
Format : iPhone / Android app
Technology : HTML5
Timing : February - May 2013

KPMG

Region : The Netherlands
Campaign name : KPMG One
Format : iPad / iPhone app
Technology : iOS
Timing : April 2013

Shell International

Region : Worldwide
Campaign name : Inside Energy app
Format : iPad app
Technology : iOS / HTML5
Timing : November 2011 - ongoing

Van Lanschot

Region : The Netherlands
Campaign name : VIPinvest app
Format : iPad app
Technology : iOS
Timing : October 2012

DNB

Region : The Netherlands
Campaign name : FOCUS! app
Format : iPad app
Technology : iOS
Timing : October 2012 - ongoing

NIBE-SVV

Region : The Netherlands
Campaign name : The Executive App
Format : iPad app
Technology : iOS
Timing : March 2013 - ongoing

Opel Nederland

Region : The Netherlands
Campaign name : Opel Occasions platform
Format : Desktop / tablet / mobile site
Technology : HTML5
Timing : October 2012 - ongoing

ABN AMRO

Region : The Netherlands
Campaign name : Market Insights app
Format : iPad app
Technology : iOS
Timing : June 2012 - ongoing

Redevco

Region : Europe
Campaign name : Redevco
Format : Desktop / mobile site / video / print
Technology : HTML / iOS
Timing : February 2010 - ongoing

ABN AMRO

Region : Worldwide
Campaign name : Private Banking Research app
Format : iPad app
Technology : iOS
Timing : January 2012 - ongoing

VimpelCom

Region : Worldwide
Campaign name : VimpelCom IR and Media
Format : iPad app
Technology : iOS
Timing : May 2013 - ongoing

Shell International

Region : Worldwide
Campaign name : Investor Relations and Media app
Format : iPhone / iPad / Android app
Technology : iOS / Android
Timing : January 2011 - ongoing

KNVB

Region : The Netherlands
Campaign name : OnsOranje
Format : iPhone / Android app
Technology : iOS / Android
Timing : 2011 - ongoing

MOA

Region : The Netherlands
Campaign name : Marketing Insights Event
Format : Desktop / mobile site / print
Technology : HTML
Timing : 2013 - ongoing

Monte Scroppino

Region : The Netherlands
Campaign name : Monte Scroppino
Format : Desktop / Mobile site
Technology : HTML
Timing : May 2011 - ongoing

TBWA / BEC / WE fashion

Region : Europe
Campaign name : WE Fashion Mobile website
Format : Mobile site
Technology : HTML
Timing : March 2011 - ongoing

Winner of the FWA 'Mobile of the Day' 29.05.2011

Unibet

Region : Europe
Campaign name : Expert FC
Format : Desktop / mobile site
Timing : September 2011 - June 2013

MMMA

Region : The Netherlands
Campaign name : Mobile Media & Marketing Awards
Format : Desktop / mobile site / print
Timing : 2011 - Ongoing

Unibet

Region : Worldwide
Campaign name : Barclays Premier League Manager
Format : Desktop / mobile site
Timing : August 2012 - ongoing

Unibet

Region : The Netherlands
Campaign name : Competition Manager
Format : Desktop / mobile site
Timing : August 2012 - ongoing

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